​For the second consecutive year, Health Care Accreditation Council (HCAC) has awarded the University of Jordan (UJ) hospital the Baby Friendly Hospital certificate and the platinum-level accreditation for two more years.

General Director of the hospital, Prof. Jamal Melhem, stressed the hospital’s keenness for taking care of children's health, beginning with the mother’s visit to the hospital during the last trimester of her pregnancy and after birth, in addition to providing breastfeeding consultations and other services.

Breastfeeding Committee Head at the hospital, Dr. Iman Badran, appreciated the hospital’s efforts in securing and supporting a suitable environment for mother and child, whether for mothers working in the hospital or for hospital attendees, stating that obtaining this certificate reminds everyone that breastfeeding is the best source of infant nutrition, and the best start for child’s life.

The University of Jordan Hospital first adopted the Baby Friendly Hospital Initiative (BFHI) in 2018 with an aim at improving neonatal healthcare, as well as protecting, promoting, and supporting breastfeeding among new mothers.

The initiative was launched by UNICEF and WHO to encourage health facilities worldwide to better support breastfeeding. The initiative developed Ten Steps to Successful Breastfeeding to promote optimal clinical care for new mothers and their infants.​